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Life. In your pocket

Monday, March 31, 2008 -- 10 a.m. -- on my couch

PocketThere's Hot Pockets (filled with delicious fillings and cheese) and then there's Life. In your pocket.

I was talking with a good friend of mine last night and he was asking me stuff about what's next for the iPhone.

And sure, we know there's 3G and the SDK, but that doesn't answer the burning and bigger question -- what's really next?

I have two areas that I would like to concentrate on now.

When I was talking to my friend via IM, I wrote the following: Life. In your pocket. And I then wrote ... that could eventually be Apple's slogan for the iPhone. Life. In your pocket. You'll see why in a second.

3G's march around the globe
3G may not be everywhere, but neither is EDGE/GPRS ... and Apple knows this because Apple is obviously coordinating with new countries all the time to bring in the iPhone.

So rather than agreeing to work with Apple on an outdated network, it's safe to assume that at least some countries are waiting for the 3G iPhone before moving forward. Japan, for example, had nearly 30 million 3G subscribers in 2005. Several networks there have actually made complete switches from 2G to 3G networks so EDGE isn't even an option there.

I think that once Apple announces the 3G iPhone, whenever it is, that you'll see a bunch of countries get on board. I know that sounds obvious, but I think that's the main reason why the rollout is so slow ...

The above statement doesn't go for Canada ... that's a whole different problem, sadly.

.mac syncing and Wi-Fi
So back to Life. In your pocket.

I love the way the iPhone syncs. The dock is cool. But I don't think this is the way Apple should think different -- and think for the future.

I think Apple needs to do 2 very important things to bring the Life. In your pocket slogan to life. (1).mac syncing and (2) Syncing over Wi-Fi.

Just imagine for a second. If Apple opened up .mac syncing in the next iPhone and created a way to sync via Wi-Fi, you'd never have a reason to take everything you need with you. You wouldn't necessarily need to keep it on your iPhone, but you could keep it on .mac and download it onto your iPhone anywhere there's a hotspot.

I can just see the ads now. Life. In your pocket. This would really be the first step in allowing it to happen. That along with the capability to pair a wireless bluetooth keyboard with your iPhone and we're good to go.

What do you think .... are you buying the whole Life. In your pocket idea?

Let me know. Thanks for calling.


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Comments

I sure hope that apple reads this often, you will B rich and very happy 2 B apart of the Apple team! Good job!

SCOTT'S REPLY: LOL. Well, since Apple doesn't take unsolicited ideas, I don't think I'd get any credit for it.

Posted by: troy | Mar 31, 2008 2:35:40 PM


I think the whole life in ur pocket will come out through updates On 3G. Apple isn't just gonna throw us this all can do phone, because the truth is they don't. For me I see the iPhone everything I have dreamed of when third generation iPhone comes out. Honestly 3G I think is going to take a while to be super fast here in USA especially when AT&T doesn't have the antennas everywhere. I still see the iPhone on its baby steps.

SCOTT'S REPLY: I think/hope AT&T is working hard on upgrading their 3G network to be ready for this push. I really hope.


Posted by: Joshua | Mar 31, 2008 5:24:05 PM


Speaking of texting, anything about the ignore button being replaced by the close button? Forgot about a message yesterday because I closed it and then forgot about. Missing that number that we used to have when we hadn't read it yet. We'll have to wait for 2.0? Seems like a long wait for something you would think shouldn't be that tough a fix but maybe it is.

SCOTT'S REPLY: Sadly no, because Apple doesn't consider it a bug. It considers it normal behavior. If I ever work at Apple, on my first day, I get that fixed along with an update to bring it to you right away. I could not disagree with them more on that one.

Posted by: Brad | Mar 31, 2008 6:12:15 PM


If Apple purchased SugarSync and integrated its services with a future gen iPhone capable of editting documents, then your ideas here are not out of the realm of reasonableness. Apple would host the SugarSync services through .Mac which I can easily imagine being a relatively seamless integration. And lots of revenue potential there, especially since folks using the Apple Air as a 'satellite' unit could very easily sync all their work with their other Apple devices. And, Scott, how about Time Machine for iPhone?

SCOTT'S REPLY: I actually forgot about SugarSync. That would be a great thing for Apple, but part of me would like to see them create something on their own.

Posted by: MIchael Moon | Apr 1, 2008 5:25:26 PM


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